May 15, 2019

Before the Store. Promotion of mobile MMORPG − Talion. Comprehensive Approach by Zorka.Mobi and Gamevil

Today, marketers have a fixed pool of tools for mobile apps promotion: classic performance marketing, media campaigns, influencer marketing, etc. However, it’s not as simple as it sounds. It’s important to have not only the right tools, but also the right strategy. In this article, we will tell you about an unusual case where we used two user acquisition channels: influencer marketing and buying CPA traffic. And we did all this ahead of the official launch.

Mar 28, 2019

Zorka.Mobi Featured as One of the Top Digital Marketing Companies at GoodFirms

GoodFirms rewards Zorka.Mobi by ranking it among the top digital marketing agencies.

Dec 04, 2018

More Popular than TV: Detailed Review of YouTube Audience in Russia in 2018

Millions of people around the world use YouTube to find answers to their questions, to learn something new or to become social media stars. Russia is no exception. According to the research by Mediascope, YouTube is the 4th most popular service in the Russian Internet as of September 2018. In this article prepared together with Think with Google, you will learn what differentiates the Russian users and what content they like.

Nov 27, 2018

Zorka.Mobi Wins Big During the Clutch Global Awards

Clutch, a B2B rating platform just released their annual list of the top service providers worldwide, and Zorka Mobi is proud to announce that we are listed as a top app marketing company. This is a distinct honor considering there are over 1200 companies on the platform who offer app marketing services.

Jul 23, 2018

Zorka.Mobi Recognized for Advertising Excellence

We are excited to share that we have been named one of the top digital marketing agencies in Belarus!

Jun 05, 2018

Zorka.Mobi is a resident of Hi-Tech Park Belarus!

We are very delighted to announce that our company has become a resident of Hi-Tech Park Belarus!

May 18, 2018

Why running an influencer marketing campaign?

Influencers received a lot of hype in 2017, which doubled the market of influencer advertising. According to Mediakix forecasts, this market will grow to around $5-10 billion by 2020

May 10, 2018

PG Connects San Francisco speaker spotlight: Zorka.Mobi's Dmitry Liapin on dealing with influencers

Pocket Gamer Connects San Francisco is back for its biggest show ever on May 14th to 15th 2018. So to give you a hint at what you can expect, we're shining the spotlight onto our speakers to provide a deeper look at the personalities who will be taking the stage.

Feb 19, 2018

What is soft-launch made of?

In this article Zorka.Mobi product manager Alexey Adamovich and Nitro Games chief marketing officer Mikko Kähärä share their experience and practical tips about soft-launches.

Feb 16, 2018

Zorka.Mobi on why proper campaign management is key to influencer marketing

Speaking at the White Nights conference in Prague, Zorka.Mobi chief business development officer Dmitry Liapin outlined a series of key campaign management tips to keep in mind when conducting influencer marketing on YouTube.

Jan 17, 2018

Dmitry Liapin on how to prepare your influencer marketing campaign

Influencer Marketing in a nutshell! A short interview for PocketGamer.biz before Dmitry Liapin's speech at PGConnects in London.

Dec 14, 2017

Zorka.Mobi — Adjust Solutions Partner

Adjust announced the first launch partners, a set of companies who have all proved to own and offer strong expertise in the mobile app space, and who have a full knowledge of the Adjust platform.

Nov 30, 2017

Mobile Games Awards 2018: The finalists revealed

The Mobile Games Awards will recognise the sector’s key players over the last year, from the developers making great games to the publishers, tool makers and service providers that are helping to build a platform for success.

Nov 28, 2017

Zorka.Mobi Case Study: Promoting Smart Search Mobile Browser with Influencer Marketing

Maksim Ivin, Business Development Director at Zorka.Mobi, shares his experience on how to pick the right influencers and get the best performance with a $10,000 budget.

Sep 12, 2017

Dmitry Liapin on Influencer Marketing

A special interview with Dmitry Liapin for PocketGamer.biz prior to PG Connects Helsinki.

Jun 06, 2017

Mobile Gaming in Russia

Market overview. Case study. Opportunities for international publishers and marketers.